China’s online shopping GMV totalled 6.1 trillion yuan (US$953 billion) in 2017, rising 29.6% from a year earlier, showing a pick-up in growth, according to the latest report from iResearch. China’s B2C online shopping amounted to 3.6 trillion yuan in 2017 with a share of 60% in the overall online shopping market, increased by 4.8 percentage points compared to 2015. The growth rate of B2C online shopping in 2017 was 40.9%, much higher than that of C2C online shopping, which was 15.7%. Thereinto, online retail sales in China’s rural areas approached 1244.88 billion yuan, soaring 39.1% from a year earlier. By the end of 2017, the number of rural online shops reached 9.856 million, up 20.7% over 2016, creating over 28 million jobs.
While many companies advocate ‘Cross Borders’ solutions, we are more in favour of a direct presence in China because the Chinese consumer needs to be served in his/her own language and should be able to have a customer service always available. We are different from many others ‘digital agency’ in that we are a digital sales provider, in fact, we not only make sure that your brand and your products are perfectly blended in the Chinese world but we also provide local operations. In this way, you have one single partner which can cover the entire spectrum of the digital operations in China. For more information please download our Presentation
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